Tag Archives: Zencastr

Bootstrapping Audio Production for ‘Out Alive’

Backpacker's Out Alive podcastLike any self-respecting survivalists, the writers and editors who produce Backpacker magazine know how to accomplish the impossible with minimal resources. So, when staffer Louisa Albanese envisioned a podcast that would allow them to go deeper into stories of wilderness survival, she simply bootstrapped the challenge and created Out Alive.

“We approach [recording audio] from a pragmatic standpoint,” says Albanese, senior photo editor at Backpacker and executive producer for the Out Alive podcast.

Albanese had zero experience with audio production when she and a small team of storytellers added podcasting to their résumés. Through Out Alive, they give victims of tragedies in the wild a platform to tell in-depth stories of surviving rockslides, rattlesnake bites, quicksand, bear-infested backcountry and a 200-foot freefall in the Alaska Range. And that’s just in season two.

Executive producer Louisa Albanese
Executive producer Louisa Albanese ALBANESE

“When something that traumatic happens to you, it doesn’t happen in a vacuum,” says Albanese. “It’s happening to all the people around you, as well. Podcasting is a way to tell these multi-dimensional stories and involve all these different people who had a part in your story.”

Every episode begins with Albanese, who uses a variety of devices to interview her subjects. She quickly acquainted herself with the tools of the trade, relying on Blue Yeti microphones to capture primary audio through the Zencastr VoIP platform. She typically sends a Yeti to the survivor of the story, while opting for lesser recording methods for the other voices. But there’s method to her ways.

“I feel like having a couple of people in the episode that have that old-school sound of being on the phone adds a different texture to the story,” she says. “It allows you to be like, ‘Oh, now we’re back to this person,’ without having to introduce [them]. Recording in all these different ways is a really compelling way to tell a story without having to constantly reintroduce people.”

For supplemental voices, she asks interviewees to record a voice memo on a mobile phone if they don’t have access to a good microphone. But if neither choice is available, she uses the TapeACall app to record the phone conversation.

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The audio files then go to sound designer and story editor Andrew Mairs, who loads them into Adobe Premiere Pro, a video-editing program that he also uses for audio. “It’s been very liberating coming from a video perspective,” he says, “because it’s so much easier to be able to move things around without having to worry about the video losing sync.”

At the same time, transcriptions of the interview usually go to assistant skills editor Zoe Gates for a paper edit. After another pass, they edit the audio in Premiere Pro to mirror the script. Mairs goes to work on sound design as well as structure edits, then it moves to another producer for final cleanup. The entire editing lifecycle of an episode usually lasts one week.

Sound designer and story editor Andrew Mairs edits the podcast in Adobe Premiere Pro.
Sound designer and story editor Andrew Mairs edits the podcast in Adobe Premiere Pro.

Just like in the wild, though, there are no guarantees that plans will work out exactly the way Mairs and Albanese envision. In the two-part episode “Tragedy on the Appalachian Trail,” for example, one source had to be interviewed in two separate sessions—and one call sounded markedly better than the other.

“It was almost like you didn’t quite catch that it was the same person on the interview,” Mairs says. “Because the sound quality was so varied, our solution was to make the one that sounds better sound worse to match the other one! In the end, I don’t think you would ever notice that they were two separate sources.”

The role of sound design on Out Alive is primarily to add texture, Albanese says. Mairs keeps the sound effects light, using them to subtly underscore the rollercoaster of storytelling tension and release with music and sound effects licensed from APM Music.

“I feel like the music is the lifeblood of the story,” Mairs says, “and so I’m a big proponent of, even if it’s just an ambient drone, giv[ing] it that tone so we’re bringing the story to life.”

Although the stories told on Out Alive are high drama, the endgame is to leave listeners with a healthy fear of situations that can put them in danger outdoors, and an understanding of potential ways to conquer them.

“By weaving other voices affected by an incident and providing education to our audience,” says Albanese, “they might be better prepared should they ever find themselves in a similar scenario.”

How the ‘Flashback’ Podcast Takes History to the Top

New York, NY (May 21, 2020)—The brainchild of host Sean Braswell, a renaissance man of sorts who holds a Ph.D. from Oxford University and a law degree from Harvard, each episode of the new Flashback: History’s Unintended Consequences podcast shows how actions that seem inconsequential can eventually lead to surprising outcomes.

“We like to joke that he’s OZY’s in-house cool history professor,” says Flashback executive producer Rob Culos, who leads the creative direction behind original audio programs at OZY. “When you listen to an episode, it’s as if you’re sitting in Poli-Sci 506 and you are learning how a decision that was made had a ripple effect 50 years later.”

Flashback is the brainchild of host Sean Braswell.
Flashback is the brainchild of host Sean Braswell.

In the first two episodes of the 10-part first season, Braswell connects Henry Ford to the Oklahoma City bombing of 1995, and shows how the YMCA unwittingly helped launch the tobacco black market. Co-produced by OZY and iHeartRadio, Flashback is currently ranked No. 3 on the Apple Podcasts chart for History podcasts and hovers around the top 50 overall.

That kind of success doesn’t happen by accident—Culos and the Flashback team had the podcast series in development for six months prior to launching. Production began in January 2020, so when the COVID-19 crisis hit and people began to shelter at home, eight episodes were already completed and two were still in production for season one.

Flashback executive producer Rob Culos
Flashback executive producer Rob Culos

The COVID-19 pandemic has doubled the number of Americans who work remotely to nearly 60 percent of the workforce—but the team behind the new Flashback: History’s Unintended Consequences podcast series was already ahead of the game.

“We had already been working and producing this show remotely, so our workflow was largely set up,” says Culos. “Our producers are in San Francisco, Washington D.C., L.A. and Atlanta, and have at-home studios. We had already done the groundwork for it to work.”

Even so, a new production process had to be invented from the ground up. The first order of business was to firm up assets, cataloging what was needed to continue producing the show. In a typical interview situation, they provide guests with best practices on ways to record local audio, which they later sync to the host’s audio.

“Oftentimes, we’re talking to folks that have done this before and might have a handheld Zoom recorder, or they might have some little thing they got at Radio Shack 20 years ago that will do wonders,” he says. “Outside of that, we have them use their phone and tell them to do the basics like hold it up as you’re talking on the phone and go into Airplane Mode. That file is our backup.”

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Luckily, the production team is accustomed to being flexible with how it sources audio. The production staff also recognize that the audio characteristics of a phone call or a VoIP app like Zencastr can be aesthetic choices in themselves. Culos says they often lean into those variables to enliven the podcast.

“We’ve actually put small telephone filters onto telephone calls so it enhances that experience, and that’s before any of this [pandemic] hit,” he says.

Where consistency is key—such as with the host mics and certain interview sources—the producers use a Shure SM7B to keep the sound and timbre uniform across a variety of voices.

“We tried out probably six, seven, eight microphones across the board,” he says, “and we just found that the SM7B highlights each one of those. We don’t have to think about it. It just gets what we want to get, and it makes it easy.”

Producers Iyore Odighizuwa (pictured) and Chris Hoff develop production music ideas around themes for individual episodes.
Producers Iyore Odighizuwa (pictured) and Chris Hoff develop production music ideas around themes for individual episodes.

The sound design on Flashback is a more open-ended animal, as it is for many OZY shows. Culos and Braswell begin by passing songs back and forth for ideas—on season five of The Thread, OZY’s successful precursor to Flashback, they even hired a bluegrass band out of North Carolina to record custom music. This time around, the team didn’t want to stray too far from the formula they established for The Thread, but Culos knew he wanted more “punch” and a more modern treatment.

“We relied a lot on our two producers on the team, Iyore Odighizuwa and Chris Hoff, who each have a really good ear for music, and we created a folder of production music and ideas around themes and beds and vibes and motifs,” he explains. “I wanted it to be a cool documentary style but also fun and unexpected.”

For each episode, editing and production work are done through a somewhat gated group effort, with a small group focused on the first round of edits. Once a rough cut with sound design is completed, the team leader opens the project to a larger group to get line notes. They even have a process to smoothly navigate editing over the different platforms used by the producers.

“There have been times in the past where we’ve had to export stems and sessions from Pro Tools to Logic, which can get a little bit hairy,” he says. “But as long as you know the exact way to export your sessions, you should be fine.”

Flashbackhttps://podcasts.iheartradio.com/ozyfb

OZY • https://www.ozy.com/