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Podcast Revenue Soars 26% as Audio Reclaims Brand Confidence

Podcast Revenue Soars 26% as Audio Reclaims Brand Confidence

PodcasterPodcasting delivered a standout efficiency in 2024, rising 26.4% year-over-year to achieve $2.43 billion in income and outpacing all different measured platforms besides social media within the IAB’s 2024 income report, signaling renewed advertiser confidence in audio.

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April 17, 2025 at 10:44PM

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