Sun Label Group Announces Launch Party In Nashville

Paul Sizelove has been concerned in promoting music and records for many years. This month he’s formally launching Sun Label Group, the product of three years’ work. He is the President of the Sun Label Group. Three years in the past Primary Wave acquired all the mental property of Memphis based mostly Sun Records. Those rights are marketed by Sun Label Group. Sizelove has tackled a challenge steeped in historical past and with a deep legacy of inventive creation.

Sun Label Group was fashioned by Primary Wave, an organization investing in music copyrights and ancillary belongings. Primary Wave’s buy of Sun Records’ music rights, logos and mental property enhances their present possession of Gaither Music and Green Hill Music.

The Sun buy suits into the already present infrastructure during which each Green Hill Music and Gaither Music have music portfolios which Sizelove and his group are already mining. The acquisition is of the rights and publishing previously owned by Sun, which are actually out there for digitizing, rerecording, vinyl releases and synch rights. These streams of income add up, and are a reputable various to easily promoting track catalogues to aggregators comparable to Concord Chorus which itself is within the strategy of buying competitor Hipgnosis.

I spoke at size with Paul Sizelove who spends appreciable time in his Nashville workplace when not within the air or on the highway serving to others discover makes use of for this residing music of the previous.

The Sun Label Group’s launch occasion occurs in Nashville, TN on Tuesday, May 14^th. It ought to be fairly the occasion, with a number of reside performances. Sun Records was a pioneer within the earliest days of rock and roll, whereas Gaither Music focuses on gospel and modern Christian music. Green Hill has its personal lifetime of extra tranquil sounds. Collectively, this portfolio covers a large swath of music.

Sizelove and his group work their belongings like a retail operation. They grind out methods to repurpose the music. They license their music belongings for large tasks and small, all with the intent to take care of the general public’s connection to that music, and to drive ongoing revenues. This works partially as a result of there’s a lot unreleased content material nonetheless residing within the vaults of Sun which are actually out there on the market to the general public. When Gaither Music was acquired, it got here with an intensive video library of performances that are nonetheless working on tv, or in brief clips on streaming companies.

The enterprise of making demand for historic music requires creativity and invention. The codecs for distribution of music have modified through the years from vinyl singles and records to digital streams. As the choices have modified, the alternatives multiply. Sizelove’s group can promote the identical little bit of music as a document, a licensed proper for movie or tv, sheet music, streaming, industrial use, in a compilation album or in assist of promoting. As new entrants enter digital house, new alternatives to promote from the Sun Lable Group’s music belongings emerge.

The legendary Sun Records studio was not included within the asset sale. It lives on in Memphis, TN as a reminder of the early days when acts like Elvis Presley or Johnny Cash may pull as much as the studio, document a track, get it pressed and take it to the native D.J. to get some air play.

However, Sizelove’s group nonetheless replicates that very same modus operandi. They fee pressings on vinyl from the Sun catalogue and promote it to collectors and music lovers. Who wouldn’t need a contemporary virgin urgent on heavy vinyl of Sun classics to take house?

It was an actual deal with to spend time with Sizelove. His thirty plus years of expertise in promoting music reveals each a love for the job and his imaginative and prescient to maintain historic music out of museums and into present use. Someone has to assist each curate and bolster the songs which have been the muse of rock and roll and early industrial gospel tracks. Those items of music are embedded all through our tradition. It’s necessary they don’t seem to be misplaced to future generations.

The acquisition of the Sun catalogue stuffed in a lacking puzzle piece for Primary Wave, and offers Sizelove’s group the breadth of catalogue to maintain these historic items of recorded musical historical past present, saleable and in use for movie and tv. That doesn’t come simple. It takes a grasp of each present and historic music who acts as ringleader of the group which constantly finds a approach to embed that music into new works.

Music is an distinctive animal. It burrows deep into your mind and lives there perpetually. Songs from the previous are rapidly acknowledged when performed once more years or many years later. Somehow, these sounds and lyrics reside in reminiscence lengthy after most different data has slipped away. Sun Label Group holds a portfolio of belongings that are acquainted all over the world. Paul Sizelove and his group are ensuring that these songs and all accompanying mental property they maintain are finest leveraged in a approach to serve followers in each potential type and format. It looks like a profitable technique. They’re promoting recollections which consumers are blissful to revisit in a number of codecs from streaming to video to vinyl. The strategy of reclaiming outdated video and audio parts and distributing them into the market is sort of alchemy. Sun Label Group’s musical belongings convert recollections into money movement and that may be a nice marketing strategy.